Publisher Overview: Take-Two Interactive, FY 2013

Publisher Overview attempts to analyze the businesses of major video game publishers in a visual, easy-to-digest format. Statistics and other information are largely retrieved from annual reports, quarterly conference calls, and other publically available sources. Publisher Overview aims to provide a snapshot of an organization’s current performance with accessibility in mind.

State of the Franchise: BioShock

In this State of the Franchise, the BioShock brand is explored as well as its long term viability. Bioshock Infinite is also profiled and how its performance may impact the future of the series.

When BioShock Infinite was announced in August 2010, it was met with puzzlement and, in some cases, anger by many fans. This uproar wasn't so much about Infinite's premise, setting, or art style, which was marvellously showcased in its reveal cinematic trailer. The controversy surrounding Infinite stemmed from having "BioShock" in the title. Infinite is such a drastic departure from the original, many questioned why it shared the BioShock name. Whatever your stance on the subject, one thing is very clear: BioShock doesn't pertain to specific settings or characters anymore; BioShock is a brand.